Hi there! I’m Hyesoo Park, a passionate freelance data analyst with a background in utilising data to solve business problems. With a deep expertise in tools like SQL, Python, Power BI, and Excel, I transform complex datasets into meaningful insights that help business make data-driven decisions.
I’m driven by curiosity and the challenge of uncovering patterns in data. Whether it’s building predictive models, conducting exploratory data analysis, or visualising key metrics, I thrive on delivering actionable insights that make a real impact. I am constantly learning and improving, staying up-to-date with the latest trends and technologies in the data space.
When I’m not analysing data, you can find me learning how to use new tools, exploring innovative ways to visualise data, or working on personal projects that push the boundaries of what data can do. Besides work, I also like to work out, ride a bicycle, and go out for drinks. I’m trying to learn how to play the guitar and swim at the moment!
Feel free to connect with me – I’m always open to discussing new opportunities, collaborations, or anything related to data!
Experience & Education
Mar 2020 – Present : Freelance Data Analyst
- Campaign performance analysis
- Developing Power BI reports and reporting
- Reference letter available
Aug 2019 – Mar 2020 : Media Campaign Scientist at eProspects (Digital Marketing Agency in London, UK)
- Optimised SQL queries for Campaign media data
- Created Power BI reports, tracked KPIs
May 2018 – Aug 2019 : Data Analyst at Quant Marketing (Marketing Agency in London, UK)
- Marketing campaign performance analysis
- Data pipeline design using SSAS and Visual Studio
- Predictive modelling
Sep 2016 – Nov 2017 : Master of Science – International Public Policy at University College London (London, UK)
- Graduated with Merit
May 2015 – Aug 2015 : Internship at Ipsos Korea
Dec 2014 – Feb 2015 : Internship at EU Delegation to Korea
Sep 2013 – Feb 2015 : Master of Business Admistration at Yonsei University (Seoul, South Korea)
- Graduated with Merit
Sep 2010 – Dec 2012 : Bachelor’s of Arts – Economics at University of Minnesota (Minneapolis, US)
- Graduated with Merit